Sunday, January 25, 2015

Week 2 blog Marketing 349 - Google Adwords

Google Adwords can allow for a business that is listed on Google to become extremely profitable. Google Adwords can deliver customers to a website that are looking for exactly what a certain company has to offer. The more specific the better, because customers that know exactly what they want are going to appreciate an add that is extremely specific.

It is difficult however on occasion to figure out how to sell a customer in just the four lines that are allowed on the Adwords advertisements. The advertisements need to have concise and practical headlines, and also need to have good descriptions that will defer a customer away from potential competitors. The descriptions in my opinion should always indicate deals that are associated with the product. 

Example of Adword

1 comment: