Check out these other great marketing blogs!
Ashfaaq Seedat - http://ashmarketingblog.blogspot.com/
Anthony Phipps - http://phippsmarketingblog.blogspot.com/
Drew Keil - http://drewkeil.blogspot.com Thursday, April 9, 2015
Thursday, April 2, 2015
Week 10- Mktg 349 Marketing for National Tiger Sanctuary
Using Google Adwords to market the National Tiger Sanctuary has been great practice so far in using the program. It also helps to raise awareness for an extremely good cause. The specific tiger I have chosen to market is a tiger by the name of Toby. Toby's individual bio page is the landing page for my ad. This works out well because if someone is searching for tigers or endangered tigers, my ad will be one of the ads that pops up. This allows for people to find a landing page that is exactly relevant to what they are searching for, which makes them keep coming back.
The keyword development for this campaign will be pretty constant. My keywords will frequently have to be updated in order to predict new searches by users. My keyword switching will keep my ad near the top of the search results, which will result in more traffic for Toby and the Tiger Sanctuary.
The keyword development for this campaign will be pretty constant. My keywords will frequently have to be updated in order to predict new searches by users. My keyword switching will keep my ad near the top of the search results, which will result in more traffic for Toby and the Tiger Sanctuary.
Week 10-Mktg 348- LinkedIn Importance
LinkedIn has become an extremely powerful tool in the business world. LinkedIn serves as a professional social media site, that makes job applications instant as well as connections with powerful contacts. Therefore, any projects that you have completed that are relevant to what you want to go into you should definitely put them on LinkedIn so a potentially job recruiter can see them. This is true for all projects.
A great thing to put on your LinkedIn profile would be your blog. Your business blog can show a recruiter that you know what you are talking about and that you can go in depth about different areas of the field that you choose to go into. A blog and other great LinkedIn content can set you apart from everyone else on a company's radar and can potentially lead to job opportunities.
A great thing to put on your LinkedIn profile would be your blog. Your business blog can show a recruiter that you know what you are talking about and that you can go in depth about different areas of the field that you choose to go into. A blog and other great LinkedIn content can set you apart from everyone else on a company's radar and can potentially lead to job opportunities.
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